2013 Spending Expectations Decrease
According to the National Retail Federation, 2013 spending expectations are decreased for this year’s back-to-school selling period. How are shoppers approaching their back-to-school purchases?
- 49% will be shopping for sales more often this year
- 37% will do more comparative shopping online (up from 32% last year)
- 34% will do more comparative shopping with ad circulars and newspapers
- 24% will be making do with last year’s school items
Read more about what’s expected to sell and what’s not Back to School: It’s the most wonderful time for parents… but how about retailers?
Learn more about our solutions for post-season excess inventory.