With 18 years of agency and client side experience prior to joining Active in 2009, Bethany’s background includes working with brands such as Hasbro, Dairy Queen, W Hotels, Tropicana, and SoBe Lifewater. Her agency roles were at Grey Advertising, G-Whiz Youth and Entertainment Marketing and The Arnell Group and on the client side, she was the Marketing Director at Penguin Publishing.
Meet The Expert
Bethany oversees Active’s Agency Alliance Group. In her role she liaises with Sales, Client Services, and Active’s various product units to service Active’s partners and ultimately bring value to clients.