She brings buying, activation and account management skills to the relationships she’s created within the media community. Combined with her expertise in the entertainment category and experience with accounts such as GP and Callaway, she continues to create trading programs that are relevant and beneficial to Active’s clients and media partners.
Meet The Expert
Cecilia Barossi is Senior Vice President, Media Relations. She is responsible for managing Active’s national broadcast media relationships and creating new trades on behalf of clients. Since joining Active in 1993 as a national broadcast assistant, Cecilia’s has had roles in the Company that helped develop her leadership skills and required a growing level of responsibility, culminating in her current position.