Meet The Expert

John Ruscin

John Ruscin

John Ruscin is Executive Vice President, Strategic Development.  In his position, John cultivates multi-year engagements with global brands—including the origination of new products and development of company-wide business opportunities


He brings more than 30 years of operational, financial, marketing, e-commerce, digital and managerial experience to Active. He has worked with a wide range of clients including AOL, Digitas, Modem Media, Clear Channel Entertainment, Live Nation, British Telecom/Syntegra, Boston Ventures, Allen & Company, Stagg Capital, Halyard Capital, Mobile Streams, Expedia,, Ticketmaster,, Home Shopping Network, City Search, USA Broadcasting, NBA, NHL, NFL, NASCAR and PGA Tour.

Prior to joining Active in 2016, John was principal of an independent consulting/solutions company, President & COO of Electronic Commerce Solutions, a division of IAC/Interactive Corp., Executive VP of Ticketmaster Group and President & COO of Ticketmaster Direct and President & CEO at CBS/FOX. He has held executive management and operational positions at Twentieth Century Fox, MGM/UA, MGM/UA Home Entertainment Group Inc. and CBS Inc. John began his career with the Federal Reserve System. He received his B.S. in Management/Finance from Francis College.

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