Insights

We have certainly evolved to become a commercial innovation company. Our expertise, combined with the portfolio of companies we now bring to bear, allow for us to deliver an extensive range of solutions. We represent possibilities for companies to improve their bottom line, to expand and grow and to Achieve More℠ and that basically comes from our value creation proposition.

When Dollar Shave Club founder Michael Dubin launched his now famous YouTube video in 2012, no one imagined that it would cause earth-shaking tremors under razor behemoth Gillette. But it did. The tongue-in-cheek style video explaining the Club’s many virtues had a seismic effect. The day it was released, the brand’s website crashed from huge traffic. Within 48 hours, 12,000 orders were received. A few years later, Unilever bought the Club for $1 billion.

Active International announces the formation of Broadbeam Media, Inc.  Broadbeam Media, Inc. is a full-service, direct response and digital media performance agency, expert at leveraging marketing efficiencies to deliver profitable growth for its clients.

If you are a car enthusiast, the name Saleen should conjure up images of Mustangs, fast cars & the LeMans. We sat down with Fred Blum, a big part of the Saleen brand.  Fred is a legend in the specialty vehicle arena with a long-standing relationship with Steve Saleen from the very beginning of Saleen Autosport.

Active feels that the arts are a measure & reflection of our civilization. It offers children an opportunity to see life with a much larger perspective. You inspire us Nighthawks of the Edward Hopper House Museum & Study Center, and we are grateful to have had the ability to produce and sponsor this video on behalf of Active Cares.