Media

Media Solutions

Achieve a higher media ROI with trade in your strategy.

Our team of over 250 seasoned media professionals works with large and small brands and agencies; leveraging incremental value in the same quality media they already purchase.

Ask Us How ►

Market Insights

Articles

The Benefits of Incorporating Trade/Barter in a Media RFP (Part 2)

In our first installment of The Benefits of Incorporating Trade/Barter in a Media RFP, we briefly discussed why more companies are RFP-ing barter companies either while they are conducting an Agency of Record (AOR) search or immediately after. In this second installment, we’ll discuss the specific objectives that can be met through barter.

In our first installment of The Benefits of Incorporating Trade/Barter in a Media RFP, we briefly discussed why more companies are RFP-ing barter companies either while they are conducting an Agency of Record (AOR) search or immediately after. In this second installment, we’ll discuss the specific objectives that can be met through barter.

Join Our Email List